Clipsource Blog
Find everything from media marketing best practices to the latest industry insights.
Control your own EPG data with your own TV listings API
Learn why it is important for you to take control of your EPG data for Live TV and VOD and how you can achieve this with your own TV listings API.
The importance of betting on all of your content: A lesson from ‘Squid Game’
If you haven’t heard about Netflix’s latest original series Squid Game, then you must be living under a rock. Find out what your OTT platform can learn from the huge phenomenon that is Squid Game.
4 ways to maximise your metadata distribution with Clipsource
Here are 4 ways that we can help you maximise your metadata distribution efforts and get your programs discovered.
“You should strive to localize as much as possible”
Urban Löfbom is responsible for the roadmap for the Content Platform, a part of the Product and Tech organisation at Nordic Entertainment Group. Read his full interview here.
This kind of metadata makes viewers hate you
Are you a victim of bad “sold metadata”? Find out if your metadata is costing you viewers.
Why Rich Metadata May Be The Sharpest Weapon in the Streaming Wars
As the supply of movies and drama surges, competition for viewers’ attention and subscriptions will increase. The question is where and how is the money for doing this best spent?